Do You Recognize the Famous Slogans of These Big Brands?
by John Miller


Are you ready to just do it, or do you need to relax? Can you take a licking and keep on ticking, or are you soft as a baby's bottom?  OK, that second one may be a little odd, but you get the idea. Advertising slogans are everywhere, and the best of them penetrate the collective consciousness and stick with us for years.  How well do you remember some of the most famous ad slogans in history?

Advertising goes back centuries. Back in Roman times, when each year's new chariot models came out, enterprising chariot dealers would hire the most attractive models and the burliest gladiators to pose with the two-wheeled contraptions, draping themselves suggestively over the frame and holding accessories like wheel spikes, spear brackets and (for those lovers' lane visitors) full-length canopies.

But they didn't have slogans, and that's what we're here to talk about!  Ad slogans are a fairly recent invention, only coming along since the advent of mass communication and an explosion of consumer brands that made it imperative for manufacturers to find ways to make their products stand out and be memorable.

So, how in tune are you with the advertising world? Take our quiz and see if you can match the slogans to the brands!


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